wholesale makeup brushes new sports industry in_pjzinf
October 10, 2010
>
1. The development of sports industry in China
sports industry in China at this stage there is small scale, cheap nike air max, structural and institutional imperfections, less market-oriented sports enterprises and other issues. Lack of international competitiveness of enterprises or enterprise groups, sports; the sports industry and unbalanced regional development; irrational industrial structure; sports body is smaller than the proportion of industry-related industry, especially the sporting goods industry; market system is not sound management system and operation of sports mechanism is still the overall administrative centralization, a high degree of closure of the department management, the sports industry trade management system has not formed. Olympic economy to China sports industry development has brought many opportunities and challenges, to learn from advanced foreign market operation skills, help improve overall business of Chinese sports industry and market standardization of degree of operation and speed up the process of sports industry .
2. Foreign sports industry, sports industry development
the world most developed country in the United States, 80 the last century, the US sports industry output of about gross domestic product (GDP) of 1% in output value of major industries and ranking 22; the 20th century, the mid-90s, the US sports industry output value has exceeded 300 billion US dollars. Developed in the sports industry in North America, Western Europe and Japan, the annual output value of the sports industry has entered the top ten pillar industries as well. In 2000, discount mac makeup, the global sports industry output to up to 4,000 billion and an average annual growth rate of 20% was. Australia , Canada, Japan, Britain, Germany, France and Italy and other developed countries in the sports industry, output value accounting for gross domestic product (GDP) of 1% to 1.5%.
Second, the development of sports industry in China Problems
1. The development of sports industry policy instability are the tertiary industry
sports industry, sports consumption is increased physical quality of life and culture of the residents of final consumption. However, how to guide and expand sports consumption, the use of policy instruments to encourage setting up what the sports industry, there is no clear policy to follow. Western countries in the sports industry, the Government in policy give priority of support. On the other hand, how to establish an effective system of investment and financing necessary to broaden the financing channels for the sports industry is a very urgent need to address the problem.
2. Structural defects in the sports industry, industrial quality and should be a substantial increase in the defect structure of the sports industry
mainly industrial development in the body is not big enough, there is no pillar edge. Current and even future for a long period of time, the pillars of sports industry should be located in the body competition performance, fitness and entertainment development and management of intangible assets. Body Property of the three pillars of the positioning of the three industries is mainly determined by the potential . But now there is the absence of the body estate market, such as sports and sports technology market, labor market, although there are some exchange transactions. But the real meaning of sports and sports technology market, the labor market has not formed a number of market behavior rare, such as the player transfer has not been standardized.
3.
Sports industry development of the regional imbalance in the imbalance between the first region. Due to the constraints of economic development, industrial development in all regions have very different scale and level, the economically developed coastal provinces and the rapid development of the southeast and to achieve a certain quality, the development of the western region is lagging behind in some areas even in the expansion of the absolute gap. Such as from the Sports Lottery in China to a very unbalanced situation: the 1998 issue of the national total of 2.5 billion large amounts, a province of Guangdong, was 490.9 million yuan on sales, accounting for nearly 20% of the total degree.
Third, the development of sports industry in China Strategy
1. To develop the sports industry to support the development of sound policies
sports with wide participation of the masses in order to speed up community sports industry, industrialization. Through fiscal and tax policies to promote mass sports and sports industry rapid development. Proposed through the development of differential tax rates and tax policies to encourage social investment projects operating sports and leisure activities.
2. Main business areas of the sports industry to accelerate the development of
sports industry is a social industry, from the current development trend, it has three main business areas: one sports competition, some view strong for the sport loved by the audience, the audience through organized leagues offer a high level of competition, the sports industry is an important business area. Second, laguna beach white stitch, provide paid entertainment Fitness and Sports skills training services. This is based on consumers to spend money on health, learning skills needs of business areas. Third in the business of sports promotion, or brokers.
3. Construction of the national sports industry base, and promote the coordinated development of different regions of the sports industry
First of all, large cities and economically developed coastal areas of the sports industry should be to scale the direction of rapid development. Beijing, Shanghai and other large cities and coastal cities, shall establish a national base of sports industry, the rapid development of the sports industry. Second, the landlocked and underdeveloped areas of the region should be based on the basic situation of economic and social development, relying on local sports resource development with regional characteristics of the sports industry, sports industry to economic and social development in the region play an important role.
4. To encourage sports brand, scale development, improve the competitiveness of China sports industry
reform and opening up, China sports industry in general, industry concentration is low, backward mode of operation, the low overall competitiveness conditions. Change this state, must strive to foster a number of major sports have a certain scale enterprises, improve the overall size of China sports industry and competitiveness, to form a number of large sports industry groups as the core, medium and small enterprises based on business projects relatively complete system of the sports industry to raise the level of the overall operation of the sports industry and international competitiveness.
IV Conclusion
In short, the sports industry is a tremendous business opportunities in emerging industries, China sports industry should help accelerate the development of the Olympic economy, so China sports industry market towards a diversified, international direction.
References:
[1] Liu Editor : Beijing Olympic Economy Research [M]. Beijing: Beijing Publishing House, 2003
[2] Bao Mingxiao: 2008 Olympic economy in China and the profound impact of the capital [J]. front line, 2001 (8)
?????